Wholesale Tarot for a Metaphysical or New Age Shop

The short answer: twelve decks, delivery shown separately

One ladder, the same for ready stock, Made to Order and printing under your own brand. Delivery is not inside the deck price. For twelve decks in the US it is $14 by ground for in-stock decks, or $39.99 by UPS Express for made-to-order decks.

Twelve decks in total is the minimum, and orders above it run in multiples of twelve up to 192 per online order. An in-stock edition is bought at five decks or more, so a first order can be five of one edition and seven of another. A made-to-order design is twelve of that design, then multiples of twelve, and takes 3–4 weeks. Each design is priced on its own quantity, so 12 of one design plus 12 of another costs more than 24 of one design. The full range is on the wholesale deck catalogue; the trade terms are on the wholesale hub.

What a metaphysical shop needs from a tarot supplier that a general wholesaler cannot give

Four things separate a tarot supplier that works for a metaphysical shop from a general giftware wholesaler who happens to carry a deck or two.

A first order small enough to be a test, not a bet. Most card manufacturing starts at 200 or 500 copies of a single design, which is a commitment a shop makes to a deck it has never sold. Twelve is a shelf, not a pallet: you find out in one season whether tarot moves in your room, on a small goods outlay rather than a four-figure one.

An even smaller first step exists too: our dropship tarot cards program ships single decks from US stock straight to your customer, with no purchase upfront and no minimum at all.

Designs that are not the one deck every shop already has. The wholesale catalogue holds 24 tarot designs — classic 1909 illustrated editions, borderless vintage and Marseille treatments, and darker modern styles. A customer who already owns the standard deck buys a second one for the artwork, and that second purchase is the one a specialist shop is placed to make.

A margin that survives a real shelf price. See the next section.

Restock in days on in-stock editions. A few editions are in stock; the catalogue marks them. They ship within 1–2 business days of the order. Every other design is made to order, which takes 3–4 weeks. How the two routes differ is set out in our guide to ready stock versus made to order.

Are metaphysical shops profitable on tarot decks?

The arithmetic a buyer actually cares about: at twelve decks the goods are $15.90 each and delivery to a US address for in-stock decks is $14 by ground. At a $34.99 shelf price the margin is worked from the goods price plus that delivery, before any local sales tax you collect. At forty-eight decks the deck itself drops to $12.90 and the same shelf price carries a wider margin again. Our full working of this is in the cost and shelf-margin guide.

Tarot has one property that suits this kind of shop specifically: it is a considered purchase with a repeat pattern. A reader who buys one deck buys another, and the accessories around it — cloths, boxes, bags — attach to the deck rather than replacing it. A deck line is therefore usually worth judging on its second and third order, not its first, which is another argument for starting at twelve rather than at two hundred.

What you do not need in order to buy at trade prices

The trade price is not something you are granted. It applies automatically from twelve decks through the ordinary checkout, with no account to open, no form to be approved and no resale certificate, company number or LLC asked for before you can buy. If you would rather talk to someone first, the wholesale order page reaches a person who replies within 12 hours on business days.

What we do ask for is the same thing any maker asks: a delivery address, and for a custom run, artwork you have the right to print. Reselling what you buy is unrestricted — you set your own retail price, in your shop or online, and we place no territory or channel condition on it. The detail is in resale rights, and the full trade terms sit on the order terms page.

Putting your own name on the deck

A shop that wants its own edition rather than a catalogue one can have it at the same twelve-deck minimum and the same ladder: your artwork on 78 cards, your name on the box.

Printing under your own name adds a one-off preparation charge where layout work is needed: $50 for a printed box layout, $50 for a card back, and $150 for a booklet layout. All three are waived from sixty decks. That is deliberate, not an oversight — it is the point at which a first order becomes a real shelf line, and the fee stops being charged. Supplying print-ready files that already match our template costs nothing extra; the template and file specification are on the printing specification page.

The route and the file specification are on the custom printing page.

Lead time and how an order runs

Ready-stock designs leave within 1–2 business days of the order. Every other design is made to order in 3–4 weeks from payment, with no proof needed on an unchanged deck. If you print your own artwork or change a design, you approve a proof first and the 3–4 weeks start when you approve it. After dispatch, delivery to the United States takes 3–6 business days by UPS Express; in-stock decks go by ground in 2–6 business days. That is a planning estimate rather than a guaranteed date. Want to see a deck first? One sample deck of an in-stock design is $15.90 plus $19.99 shipping, and a discount can be agreed: write to us with the quote form. One sample of your own art, or of an edition not in stock, is $79 plus $19.99 shipping.

Common questions

Where can I find wholesale metaphysical products like tarot decks?

Directly from the maker, in this case. Dark Forest sells its own tarot catalogue of 24 designs at trade prices from a 12-deck minimum (some designs show availability on request in the catalogue), with no trade application and no distributor between you and the price. A complete 78-card deck with a printed box is $15.90 at 12 decks. Delivery for 12 decks in the US is $14 by ground for in-stock decks, or $39.99 by UPS Express for made-to-order decks.

Are metaphysical shops profitable on a tarot line?

At 12 decks: $15.90 a deck plus $39.99 delivery shared across 12 comes to $19.23 landed. On a $34.99 shelf price that leaves $15.76 a deck before sales tax and your own costs, about 45%. At 48 decks the deck itself falls to $12.90. Whether the category works in your room is a separate question, which is exactly why the minimum is 12 decks rather than 200.

How do I know a wholesale supplier is legitimate?

Ask for four things in writing before you pay: the minimum order, the unit price at your quantity, what is included in it (box, delivery), and where the goods are made. A maker that will not put those four in writing is not ready to be your supplier. Ours are published: 12 decks, $15.90 a complete 78-card deck at 12, box included, delivery from $14 in the US, made in Ukraine.

What is the minimum order for wholesale tarot cards here?

12 decks. Above that, orders run in multiples of 12 up to 192 decks per online order. The 12 count in total: an in-stock edition is bought at 5 decks or more, so 5 of one edition and 7 of another works. A made-to-order design is 12 of that design, in multiples of 12, and takes 3 to 4 weeks. Each design is priced on its own quantity, so 12 of one design plus 12 of another costs more than 24 of one design.

Do you hold the decks, or are they made after I order?

Both routes exist. A few editions are in stock; the catalogue marks them, and they ship within 1–2 business days of the order. Every other design is produced after your order, which takes 3 to 4 weeks from payment plus delivery. We do not publish how many of any edition are held, because that number changes.

For the short version of what we do and do not supply a shop, see wholesale metaphysical supplies: one category, one ladder, no application.